๐Ÿ‡ฌ๐Ÿ‡ง A.I.D.A methodology in marketing

A.I.D.A is an acronym for a marketing technique allowing to memorize the 4 steps through which a potential customer will “journey” before taking a final decision (ie. subscribing to a service, buying a product, downloading your freebies…).

A method to keep close at hand, particularly when creating marketing content.

๐Ÿ‡ฌ๐Ÿ‡ง Relying On a Press Pack to Communicate About Your Business ยท What Free Editing Tool Using?

Hello everyone! Today, I would like to take some time in order to focus on a communication medium that is, to my eyes, not nearly enough used or even considered by small and medium companies within their marketing strategy.
Yet, it remains one of the most useful documents when it comes to presenting your business, your team, your values as well as your professional story to the press.

Today, let’s talk about the press pack.

How to organize it? What type of free software using? All these information are featured within this last article of La Lune des Fraises.